Real-World Media Ethics - Inside the Broadcast and Entertainment Industries by Philippe Perebinossoff 2008 PDF eBook

The Los Angeles Times recently reported that the word "integrity" was
the most looked up word on Merriam-Webster's online dictionary, suggesting
that people are looking for guidance in a scandal-driven world. Issues of
ethics and the media continue to dominate our awareness and present real
challenges in our day-to-day work. This book shows the ethical decision-
making process in action using tools of critical analysis and evaluation.

Real-World Media Ethics is written in a friendly and approachable voice.
It succeeds in offering an honest, frontline-aware and realistic sense
of the ethical situations faced by entertainment and journalism
professionals every day-in the real world.

Most of the other books about media ethics focus mostly on journalism;
this book, however, covers not just journalistic ethics but also ethics
in the landscape of mass media, including public relations, the
entertainment industry, and other forms of visual communication.
The author includes numerous case studies about current headlines that
readers will already be familiar with, providing realistic and engaging
scenarios about when, how, and why ethics count.

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